An Abundance Mindset
In life and business, people operate with either an
abundance or scarcity mindset. Those who view the world as abundant see plentiful resources and believe that everyone can achieve success. Those who view the world as scarce view the world as a
zero sum game and believe that others must fail in order for them to achieve.
It's extremely important for us to cultivate and maintain a culture of abundance. When everyone operates with an abundance mindset, it allows everyone to achieve more (and in a great environment!) An abundance mindset allows everyone to:
- Achieve more because we believe that business is plentiful and it only takes our hard/smart work to succeed.
- Work together because one co-worker's success doesn't mean another's failure.
- Provide excellent and selfless advice to our clients. If we happen to lose one deal in order to give great advice to a client, we know that more business is abundant.
In order to cultivate this mentality, at the management level, we do the following:
- Maintain a plentiful number of leads. This means that we will only grow when we already have the inbound business in order to do so, not grow and hope that the business will follow.
- Maintain abundant support for agents & employees. While we all work harder during the busy time of the year, we're not overworked & we make sure we have enough support before we grow.
- Directly align compensation with workload. During the busy time of the year, we earn more money because we work harder.
- Encourage healthy competition and celebrate everyone's achievements. When agents/employees hit personal benchmarks, it's worth celebrating.
- Discourage unhealthy competition between agents & co-workers.
In order to cultivate an abundance mindset, agents & employees are encouraged to do the following, which ultimately improves their own interests:
- Set personal goals. This helps you compete against yourself, rather than unhealthy & arbitrary competition w/ other agents.
- Establish relationships w/ co-workers they can count on to give help to and receive help from. Example: Covering for another agent when they're on vacation. This makes finding that vacation coverage easy for you.
- Refer business that they cannot service to other in-house agents. Example: A geographic area and price point buyer that isn't viable for one agent is referred back to lead distribution to be better serviced by another agent. Since this deal was handed back, it opens up another deal for you to receive that you can better service.
- Work towards company goals. Example: Building the company Yelp page. This makes our marketing more effective/efficient, which allows us to spend more to generate more leads for you. It also helps you receive direct requests and build your own Zillow profile, which means more sales for you.